Monday, 7 February 2011

Stag & Dagger

In the spring heat of London I headed to Bricklane having been invited by Casio G-Shock to preview an exciting new store and collection launch in The Old Truman Brewery. Once they had fed us all from the BBQ, we were able to view the new Hyper Complex series, boasting 8 of the brightest watches G-Shock have produced. These attention grabbing chronographs with their over-sized faces will debut in the UK from the end of May, available at Paul Smith Covent Garden, Selfridges Oxford Street and Harvey Nichols Knightsbridge.

G-Shock have also collaborated with online boutique, Collect London to produce a new range of watches and t-shirts titled ‘Folk Fantasy’, inspired by tribal art and gothic symbolism. Only a small number of these unique products are being made however so check them out on

The night was also in association with local event ‘Stag & Dagger’, where loads of great bands and Djs were performing in surrounding bars and clubs into the early hours of the morning. G-shock provided us lucky few with exclusive access to the event and provided super cool transport to Cargo, in the form of the G-Shock Bus.

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